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The Leaves May Be Turning Orange but MORe is Going Green this Fall


October 24, 2017Green Designation.jpg
By Tracy Polgar, MORe Now Contributor

The leaves may be turning orange but MORe is going green this fall, offering NAR’s Green Designation Course for the first time later this month.

But whether or not you want to supplement your practice with this new designation, understanding green housing principals can supplement your business.

Laura Reedy-Stukel, the MORe member and instructor of the class, says understanding green principals can help you better understand how houses work and function at optimal condition, which makes you a valuable resource for your clients.

Today's buyers expect extra value from the homes they buy -- and green features deliver, with more comfortable homes and homes with substantial utility savings.  Year after year home buyers overwhelmingly favor homes with lower energy costs. Studies are showing that green and efficient homes sell faster and for more money.

And guess what? Every home has something green to offer. MRED has designed a set of tools to help you find and promote these homes for your clients.

This document from MRED shows you how to highlight green and energy efficient home features for buyers.

The Chicagoland has some great MLS Green features, and thanks to Illinois’s strict building code, you can tap these features to the benefit of your listings. This video has an overview.

A home energy audit can help you understand how green a property is by checking the efficiency of various elements of the home: insulation, window and door seals, HVAC efficiency and others. 

Green isn’t limited to residential - energy and environmental performance is becoming key to how commercial real estate buildings are judged and priced in today's market. According to a recent survey, 88 percent of corporate and developer respondents expect to own, manage or lease some green properties five years from now. NAR offers tools for green property management as well.

If you’re unable to attend the class Oct. 30-31, there’s definitely some resources out there to help you get started understanding the green housing boom. What else have you found? Are you going green?



 

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